W Hotels to enter Morocco


Starwood Hotels & Resorts has announced the launch of its W brand in Marrakech in 2017, with the opening of W Marrakech.

Owned by Morocco-based Menatlas 14 S.A, the hotel will be located in the city’s dynamic Hivernage district.

Located between the historic Medina and Guéliz, the city’s modern new town, W Marrakech will be close to the Menara Gardens, with easy access to boutique shopping and nightlife destinations. The hotel and residences will be an easy walk from the Medina and a 15-minute drive from Marrakech Menara Airport.

Along with 148 guest rooms, the W Marrakech will offer a signature restaurant, an all-day dining venue, destination bar, outdoor bar and a W Living Room – an updated take on the traditional hotel lobby. Other amenities will include a spa, fitness facility, 24-hour business centre and an outdoor pool deck. Guests can also look forward to the W brand’s signature Whatever/Whenever service philosophy, providing guests whatever they want, whenever they want it. W Marrakech will also feature more than 1,000 square metres of meeting and event space, including a ballroom for larger celebrations.

Starwood currently has three hotels in Morocco, including Le Méridien N’Fis in Marrakech, as well as Le Royal Mansour Méridien and Sheraton Casablanca Hotel & Towers, both located in Casablanca.